Luda's Dumplings · West Coast · July 2026
The East Coast proved it.
The West Coast is next.
Organic pelmeni and vareniki, the cleanest label in the frozen aisle. Now setting up West Coast distribution with KeHE.
The numbers travel.
Distributor sell-through, not our estimates. Almost no corporate support behind any of it.
Data table
It sells wherever it's stocked.
Natural, co-op, conventional, direct: the pull shows up in every channel we enter.
- MOM's Organic Market: 754 cases in 2026, 27 stores, our fastest-growing chain.
- Park Slope Food Coop, one of the country's largest co-ops: nearly 1,000 cases, reordering since 2024.
- Village Super Market (Wakefern): 32 of 37 stores have carried us, with zero corporate support behind the line.
- The West Coast already buys us direct: CA, WA and OR households pay cross-country frozen shipping to order from ludas.us.
The shelf out West is empty.
Trader Joe's carried a pelmeni, cut it years ago, and customers still ask for it back. Asian dumplings are among the fastest movers in frozen; the Eastern European side of the case is whitespace out West. We are the only USDA Organic line in it, 6 ingredients.
Ready to ship.
| SKU | Pack | MSRP | FOB | Case | Shelf life | Lead |
|---|---|---|---|---|---|---|
| Chicken Pelmeni (organic) | 12 oz | $9.99 | $4.95 | 6 / $29.70 | 365 days frozen | 3 wk |
| Pork Pelmeni (organic) | 12 oz | $9.99 | $4.95 | 6 / $29.70 | 365 days frozen | 4 wk |
| Potato Vareniki (organic) | 12 oz | $9.99 | $4.95 | 6 / $29.70 | 365 days frozen | 3 wk |
TI 10 × HI 12, 120 cases per pallet. USDA Organic, CCOF certified. Cold chain runs through KeHE DCs.
The season runs September to May.
Back to school through May. November peaks, but February, April and May all run within 15% of it. Place us in the fall reset and you carry a nine-month run, not a holiday spike.
What we put behind a launch: demo days, an intro deal on the first order, and promo support through KeHE programs.
Let's get Luda's in the case.
Eugene Tulman, founder · eugene@ludas.us · 718 968 5674 · 📅 Let's Talk Pelmeni
Samples, more info, anything else? Just say the word.